Wednesday, 28 January 2009

website analysis

I have choosen to analyse the website of Versace......

CONTENT:-
The images on the Versace website, go in correspondent with the company's design i.e. the fact that it is very high class, the design is very sophisticated.....the images are appropraite, becasue Versace is all about design, fashion and high class... the information that is provided on the website is appropriate, because what is on the website is to do with fashion and that is what Versace is all about fashion and design, therefore the language used replicates the language that is used in the fashion world......


Presentation:-
The background of the website is very stylish and sophisticated.The pages dont seem cluttered, there seems to be a sense of space around each page clicked on, making the whole website feel spacious, open and large.
The colours used on the website work for the brand, because it represents the chicness, the classiness, the elegant and tastefullness that is the brand Versace.
Obviously majority of the people in the world know Versace and that it is a big, influential brand name, and therefore the graphics used on the website correspond with the brands ideals and what they sell to the public.....

Organization:-
The Versace website is organized really well...having already mentioned, the webiste is very minimal, something you would expect from a top fashion brand such as Versace..the website is easily layed out, therefore making it easier for the consumer to look through the website, the bar showing the each sections is neatly and simply displayed on the website, with space between each section, making it not look so cramped, overcrowed and confined.
It is very easy to navigate through each section of the website and come back to the desired page that you wanted.Whatever section you click on relates back to what Versace is all about, i.e. fashion.









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